MD JAWED AKBAR
Differences between Businessman & Entrepreneur.
Entrepreneur who starts the business from scratch.
for example, initiating the plan , materializing and implementing . and also
creating brand for his products and services.
In simple words entrepreneur who run the business in a
unique form.
Businessman who follow up the market trying to capture the existing
customers by doing some additional or value added services in the existing
products and services category.
Back in
the day, everyone who owned a venture or inherited one was called a
businessman, at least in India. Some of the largest business houses started out
as traditional family-owned set ups too, that have been run by next generations
over the decades.
In the
last decade we've been talking a lot about entrepreneurs and the influx of
venture capital funds and now angels, incubators have given birth to a growing
entrepreneurial ecosystem in India.
Today,
as I see there are two classes of people and there are few crucial markers that
differentiate one from the other.
The
idea: A
businessman usually starts a venture from an existing idea or concept and
therefore becomes a market player. An entrepreneur on the other hand, thinks of
a unique idea, spins it into a venture and aims to become a market leader, someone
who seeks to change the rules of the game. His idea is disruptive.
Profit
motives: Businessmen
have one primary motive-a healthy bottom line, even in the early days. In
short, they want short-term gains. An entrepreneur, however, begins his journey
with a people and customer-oriented outlook. Entrepreneurs we know look to
solve problems, and therefore give customers what they need as opposed to what
they want. Profits, therefore, are a natural progression to this goal and if
thought out wisely, come late but in good measure. An entrepreneur thus, works
with patience and perseverance, to see his or her idea mature, gain good
traction and carves a niche, which in effect, gives rise to competitors or more
businessmen!
Job
creation: Businessman
hire people to increase productivity. Entrepreneurs, create jobs. Infosys was a
classic example in India's employment story that created jobs for lakhs of
people and gave them the quality of life that was otherwise a distant dream.
How
many startup ventures set out to do this without the tag of social
entrepreneurship?
Risk
factor: A
businessman plays it safe, goes the tried and tested route and is afraid of
failure. An entrepreneur is a person with a daring adventurous spirit, someone
who is innovative, revolutionary, and unfazed by the idea of failing, Failure
to him or her is just a stepping stone to success, because the journey is
important first. Therefore, every successful entrepreneur out there, has
experienced some failure, but stood steady through every hurdle.
Having
defined the two broadly, some aspects remain murky even today. Entrepreneurship
with all the 'brew-ha-ha' around it has also become a fad. Despite many
enthusiastic people starting out on their own, calling themselves founders,
entrepreneurs, I feel sometimes it is a glorified term. Majority of ideas are
those copied from the west, which is okay, considering India's operational
challenges are quite different and therefore executing a business model does
require some innovation and creativity. However, many first generation
entrepreneurs ride the wave-betting on the present day success of a sector or
where most VC money goes. E-commerce story is a case in point, so is mobile
applications, social networks, as top three contenders in the copy-cat category.
The others look at it as a get-rich-quick scheme. Start, scale, get funded, and
get acquired. End of story!
Unfortunately
many fail to realize that the hype often leads to mediocrity.
Food
for thought: Do you
want to ride the wave of mediocrity? If not, then think hard before venturing
out. Even if you inherit a family enterprise-are you subconsciously a
businessman or an entrepreneur?
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